Partington's Join Purple Tuesday  | Company News


Partington's Join Purple Tuesday
Company News
05 October 2021


Partington's Join Purple Tuesday

Partington's Holiday Parks join Purple Tuesday in order to help change the customer experience for disabled people.


Purple Tuesday 2021 is a change programme for organisations of all sizes from all sectors to get involved in, with the common goal of improving the customer experience for disabled people 365 days a year.

In the UK alone, the #PurplePound – the spending power of disabled people and their families – is worth a staggering £274 billion and is estimated to be rising by 14% per year, yet less than 10% of organisations have a targeted plan to access the disability market. This is not only a huge frustration for disabled people, but is also a huge missed opportunity for organisations who could be benefiting both socially and commercially by accessing the disability market.

#PurpleTuesday is about creating a step change improvement in the awareness of the value and needs of disabled customers. It is about making the customer experience accessible. Participating organisations will make public commitments (a minimum of one new activity or initiative) to ensure sustainable changes are made. For organisations, this will result in the opening up of products and services to the disability market.










Buy a Hoiliday Home
Book a Family Caravan Holiday